IHG Marketing & Communications Manager - Holiday Inn Express Singapore Orchard Road (550184) in Singapore City, Singapore

Description:

What's

your passion? Whether you're into snowboarding, shopping or salsa dancing,

at IHG we're interested in YOU. We love people who apply the same amount of

care and passion to their jobs as they do to their hobbies - people who put our

guests at the heart of everything they do. And we're looking for

more people like this to join our friendly and professional team.

Holiday Inn Express

Singapore Orchard Road is the first Holiday Inn Express in Singapore. It is the

smart choice for savvy business and leisure travellers. Holiday Inn

Express Singapore Orchard Road is a 221 bedroom Hotel located in the heart

of Singapore's best-known retail, entertainment and residential district -

Orchard Road and is just steps away from the Somerset MRT.

Holiday Inn Express

offers guests comfort and convenience at a great value including complimentary Breakfast

and Wi-Fi during their stay. In short, we offer our guests everything they need

but nothing they don't.

Join us as a Marketing & Communications Manager (HolidayInn Express Singapore Orchard Road & Holiday Inn Express Kota Kinabalu -Pre Opening) in Holiday Inn Express Singapore Orchard Road! The duties and

responsibilities are:

  • Works with team members within Marketing Communications department in the preparation and management of the department’s budget. Duties to include:

  • Participates in the preparation and planning of the of the Marcom budget and goals

  • Controls departmental costs on an ongoing basis to ensure performance against budget

  • Provides input to the annual budget and sales and marketing plan

  • Supports digital marketing performance to ensure good return in investments

  • Supports internal stakeholders as well as external ones in communicating information in an accurately and timely manner

  • Maintains regular contact with IHG cluster hotels for participation in IHG marketing initiatives

  • Maintains regular good contact with media and be involved in media entertainment, conducts familiarisation tour and site inspection for visiting media and journalists (including but not limiting to business partners, visitors/convention bureau, government departments and other producers closely allied to hotel's business)

  • Ensures that photography and hotel content is well maintained and updated as per brands standards

  • Coordinates, maintains and utilises an updated database of contacts for promotions

  • Conducts client interviews

  • Actively engages with business partners and users of digital business platform

  • Manages social media marketing platforms

  • Manages third party Public Relations agencies

  • Ensures active hotel participation on all social media platforms (including but not limiting to facebook, instagram, twitter, youtube)

  • Maintains all hotel information platforms and ensures updated information and photographs (including but limiting to hotel managed websites, HCM, online travel agencies' websites)

  • Performs accurate hotel write-up for brochures, including those from third party travel agencies and magazines, directories and other collateral involving hotel

  • Checks for accuracy in translation of all hotel related information

  • Responds to all guests' feedback and enquiries in a timely and professional manner in accordance to brands' standards

  • Recommends and implements all promotional and marketing opportunities on GDS channels, Online Travel Agents' websites, online weddings reference websites and related magazines (for rooms and food & beverage business)

  • Identifies opportunities for IHG Rewards Club and IHG Business Rewards channels to further enhance hotel business

  • Sells all facets of the hotel

  • Builds profile within local market place through attendance at various events and local market place

  • Travels when required to represent or promote the hotel

  • Assesses sales and marketing data and plans marketing activities

  • Assists with the preparation of new products and services

  • Follows direction from General Manager, Director of Sales & IHG.

  • Maintains an accurate and neat stock of all hotel related collateral (keeps a record all of all past and present sample)

  • Ensures accurate information for collateral input in a timely manner from production to delivery

  • Executes advertising/creative briefs in a timely manner

Qualifications

QUALIFICATIONS AND REQUIREMENTS

  • Minimum Diploma in Marketing, Communications, Business Administration or equivalent

  • Minimum 2 Years of related work experience

  • Must be conversant in English.

Job: Marketing

Location: Singapore-Singapore City

Requisition ID: SIN002374