SAP APJ GB Digital Campaign Manager Job in Singapore, Singapore

Requisition ID: 146447

Work Area: Sales Operations

Expected Travel: 0 - 10%

Career Status: Professional

Employment Type: Regular Full Time


As market leader in enterprise application software, SAP helps companies of all sizes and industries innovate through simplification. From the back office to the boardroom, warehouse to storefront, on premise to cloud, desktop to mobile device – SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable customers to operate profitably, adapt continuously, and grow sustainably.

The General Business Campaign Manager / Digital Demand Agent manager for APJ, is a critical role dedicated to driving the continued evolution and partnership between SAP Demand Generation Team and GB Sales team in APJ.

General Business is a high-powered Team at SAP and is a significant Route-to-Market for SAP. To help to continue and accelerate their pace of growth, APJ General Business needs an experienced Campaign Manager to coordinate all the APJ Demand Generation Campaign and APJ Digital Demand Agent Management.

This role implies knowledge of SAP in an e-center, working in a team located in different locations and based in Singapore. This role need someone that understand how Commercial Sales and General Business is working with the partner ecosystem, and all the other stakeholders internally. This person will need to understand SAP portfolio as he/she will drive the different LOB campaign across APJ DDA Teams.

This employee will also help to enable the GB Sales Reps. to most efficiently build, accelerate, and close Demand, while ensuring that the Digital Demand Agent (DDA) Team meets and exceeds their pipeline productivity goals.

Another aspect of this role will consist in reporting the number of this APJ DDA team in 5 different locations on a weekly, monthly and quarterly basis. Follow-up of every KPI’s and preparing the communication emails.

Strong abilities to work on Microsoft Office and on bring insights to the number collected regularly. Strong skills in communication both written and verbally in English.

The employee who fills this role will be able to communicate on a peer to peer level with the Regional stakeholders and General Business Leaders, to develop a coordinated Quarterly Demand Management plan that can be tracked and optimized on a continuous basis.

This role will be located in Singapore and will integrate with APJ Commercial Sales, and APJ General Business to ensure a streamlined delivery from DDA to GB Sales.

Top Line Requirements: 1) Location of Singapore 2) Must have Commercial Sales experience, preferably within SAP 3) International Background 4) Very Innovative, with skills in Digital Selling Motion and Social Networking 5) Creativity 6) Reporting capabilities 7) Communications skills verbal and written in English

QUALIFICATIONS : To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.


  • Undergraduate degree in Business, General Business. MBA a plus, but not required.

  • Some volume demand generation experience

  • Some Commercial Sales or General Business Experience


To harness the power of innovation, SAP invests in the development of its diverse employees. We aspire to leverage the qualities and appreciate the unique competencies that each person brings to the company.

SAP is committed to the principles of Equal Employment Opportunity and to providing reasonable accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team (Americas: or , APJ: , EMEA: ). Requests for reasonable accommodation will be considered on a case-by-case basis.

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