Citi GCG - Portfolio Usage and Loyalty Manager in Singapore, Singapore

  • Primary Location: Singapore,Singapore,Singapore

  • Education: Bachelor's Degree

  • Job Function: Marketing

  • Schedule: Full-time

  • Shift: Day Job

  • Employee Status: Regular

  • Travel Time: No

  • Job ID: 17018652

Description

  • Responsible heading and driving our Citibank card sales and market share in key dining merchants/partners/category

  • Supervises and runs day to day BTL marketing activities/operations such as staging eDMs, update websites, blast SMS, etc to drive Citibank card dining sales

  • Overall in charge of all negotiation and management of all key dining merchants to ensure the best Gourmet Pleasures program in Singapore to our Citibank cardmembers

  • Drives and manages ATL campaigns such as S$100 Gourmet, Lunar New Year, 1+1 Dining, Mooncake and Christmas by working with key stakeholders across the Bank

  • Overall owns the dining budget, in responsible for team's analysis of dining merchants' sales and key campaigns results to derive ROI that exceeds the Bank's benchmark

Qualifications

  • Must have strong people and thought leadership skills

  • Strong marketing skills and background with desire to drive sales

  • Possesses excellent communication and networking skills

  • Partnership traits for close collaboration with internal and external stakeholders

  • Financial budgeting and analysis in merchant sales and campaign MIS