Unilever Global Assistant Brand Manager - Close Up in Singapore, Singapore

Global Assistant Brand Manager - Close Up


Unilever is one of the world’s leading suppliers of Food, Home and Personal Care products with sales in over 190 countries and reaching 2 billion consumers a day. It has 172,000 employees and generated sales of €48.4 billion in 2014. Over half (57%) of the company’s footprint is in developing and emerging markets. Unilever has more than 400 brands found in homes around the world, including Persil, Dove, Knorr, Domestos, Hellmann’s, Lipton, Wall’s, PG Tips, Ben & Jerry’s, Marmite, Magnum and Lynx.

Unilever’s Sustainable Living Plan (USLP) commits to:

  • Decoupling growth from environmental impact.

  • Helping more than a billion people take action to improve their health and well-being.

  • Enhancing the livelihoods of millions of people by 2020.

Unilever was ranked number one in its sector in the 2014 Dow Jones Sustainability Index. In the FTSE4Good Index, it achieved the highest environmental score of 5. It led the list of Global Corporate Sustainability Leaders in the 2014 GlobeScan/SustainAbility annual survey for the fourth year running, and in 2015 was ranked the most sustainable food and beverage company in Oxfam’s Behind the Brands Scorecard.

Unilever has been named in LinkedIn’s Top 3 most sought-after employers across all sectors.

For more information about Unilever and its brands, please visit www.unilever.com. For more information on the USLP: www.unilever.com/sustainable-living/ JOB TITLE: Global Assistant Brand Manager - Close-up


Business Context and Main Purpose of the Job

The role is GABM for Closeup, working specifically on our Freshness business which currently makes up the biggest portion of our overall business. The main purpose of the role is to support the GBM for Freshness by leading projects and/or initiatives aimed at promoting growth, profitability, and brand health in our key markets. The nature of the projects are diverse – from crafting brand communications and innovations, to implementing pricing and cost optimization initiatives, to partnering with local brand managers to deliver short-term results and put together the medium-term plans, to laying down long-term, strategic plans.

Main Accountabilities:

  • Develop an in-depth understanding of local markets, consumers and shoppers – the business environment in which the brands compete including category segments, channels and target audience;

  • Develop brand communications and product concepts, working with advertising agencies and internal cross-functional teams including Consumer & Market Insight and R&D;

  • Purpose-driven leadership: promote the Unilever Sustainable Living Programme where it leads to positive environmental and social impact to our consumers’ lives, our customers’ business, our communities, etc.

  • Lead cross-functional teams including Finance, Consumer & Market Insight, R&D, and Supply Chain in implementing global or multi-country projects;

  • Project management: defining key deliverables and milestones, building and managing project networks with the team,

  • Partner with the local marketing teams in key markets to deliver short-term results and lay down plans for the medium-term;

  • Budget management: ensuring that budgets are allocated optimally, preserving the integrity of budget forecasts, and ensuring that spending is aligned to expectations/forecasts;

  • Assess brand performance and effectiveness of project implementation, identifying issues and opportunities, and recommending the best course of action.

Experience Required :


  • Degree with at least 3 years marketing experience;

  • A passion for marketing, brands, and sustainable purpose;

  • Experience with innovation projects;

  • Experience with creating brand communication and product concepts;

  • Positive, assertive yet empathetic leadership, with exceptional ‘soft skills’ to enable delivery through high degrees of collaboration and partnership, especially among our countries; agencies and multifunctional teams;

  • Extremely high commitment to work with many and different projects, learn fast, and deliver quickly.


  • Experience with being responsible for delivering the P&L/financial results

  • Experience with planning, managing, and deploying media

As part of the application process, you will be asked to complete an online assessment consisting of 2 questions.

This is an important part of our application procedure and will take approximately 2 minutes of your time to complete. When filled out partially or not at all it may adversely affect the progress of your application.

If you encounter any issues, contact Unilever HR Services at 800-448-1479 / 65 6818-5255.


Please apply online by clicking on “Apply Online” below. Your application will be reviewed against our requirements. Should you not meet our immediate requirements, your profile will be registered in our talent pool system and we will match your profile to suitable future vacancies.

You will be able to access your status update through the candidate tracking link.

Thank you for your interest and application.

Job: Marketing

Primary Location: Singapore-Singapore (District Level)-Singapore (City Level)-UAPL - Mapletree Biz City

Schedule: Full-time

Shift: Day Job

Unposting Date: Oct-25-2017

Req ID: 17000EIN